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Platypus Outdoor Group

The Technology Partner of Choice for Retailers

Platypus Outdoor Group is a Melbourne-based company that offers military, law enforcement, and emergency responder footwear, clothing and field gear for public and government purchase.

LEAP Strategies joined forces with Platypus in 2001 to implement and manage their technology solutions. Since the partnership began, LEAP has built a trusted relationship with Platypus through successfully establishing and maintaining their servers, network and security. Security is paramount due to their direct dealings with law enforcement and military forces in Australia and worldwide.

LEAP Strategies’ industry-leading approach to technology and security has helped Platypus have the right systems to enable growth and instil confidence in their customers that they are a very cyber-secure organisation.

In addition to supporting Platypus, LEAP Strategies recently provided strong strategic advice and completed a ground-up rebuild of their e-commerce web platform platatac.com through their Platatac™ brand.

This strategic advice centred around how to increase sales and conversion rate and steps to ensure the customer journey is handled seamlessly from add to cart to delivery. This enables Platatac to carefully manage the correct order of operations and allows warehouse procedures to run smoothly.

This has seen the website grow in impressive numbers across all key measurement points.

As Platypus look toward the future, LEAP is constantly evaluating how it can continue to leverage the latest technology and processes to improve business operations and efficiencies and keep them secure to ensure their business is sustainable.

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